Very interesting case study. If I may say so, having previously worked on Messaging applications and augmented reality apps with this type of suggestions, the questions that may arise from different users, are not as simply funneled as the ones you showcase. The characters used to substantiate this case study, I assume are solely female, and I’m also assuming you’re discarding children, male, and other factors such as age and so on. Is this product something that would also provide curated suggestions or is it simply showcasing inventory for what the search is about? The tone is somewhat ambiguous, where I don’t know if the app is giving me results, or suggesting styles based on inputs (or both). Very interesting for sure!

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I’m a Design Professional. I’ve been Designing Products since 2001. http://canhenha.myportfolio.com

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