Here are some interesting finds on UI/UX of the week!
Design Systems. With Design Systems being a staple of any product design initiative, this article sheds light on its intricacies and what comprises this powerful instrument. Highlight of the article includes:
“After you’ve established the goals and requirements of your system with stakeholders, nailing down your overarching, guiding design principles is a great place to start. Great design principles will allow you to build out your system with a consistency that aligns with your goals, and they can be a shortcut to your user’s fluency of the entire system.”
Increasing Security without sacrificing UX. Article hailing from the WebDesignerDepot, focused on different strategies to implement security on web products without sacrificing the overall User Experience of the product. This is particularly relevant, as scandals surrounding hacks and improper use of personal data mine the confidence level of users and consumers in general. Highlight of the article includes:
“An SSL (or secure socket layer) is a standard security protocol that establishes an encrypted link between a web server and a browser. This means that the information your customers and audience members submit on your website (such as names, email addresses, and credit card numbers) cannot be intercepted by hackers. This is good for the user experience and great for your site’s security. The installation of an SSL certificate costs around $60 and many top tier web hosts will provide them free of charge.”
Differentiation on the Web. Smashing Magazine once again has a very relevant article. This article focuses on ways to overcome the overall homogenization that web products have suffered in the last few years — basically how to bring a distinct point of view in order to create an identifiable product. Highlight:
“Not every website has to be unforgettable. It’s not that memorable websites automatically perform better, or hit better key performance indicators. However, if you want your product or service to stand out in a highly competitive and challenging environment, you need to be different in some way. Many of us would consider this to be the task of the marketing team. After all, they are supposed to place the product in the right light, at the right spot, for the right audience, at the right price. Yet in a world where many digital products are fairly usable and feature-rich, this would be a daunting undertaking that would often require months of extensive research and testing without the guarantee of a successful outcome. And even then, unless you are extremely good at predicting and shaping the next shiny big thing, it might not be good enough.”